Frequently Asked Questions


This treatment delivers exceptional results to people whose teeth have been stained by smoking or by substances like coffee, tea or cola drinks. However pregnant women, children under the age of 18 and customers with periodontal disease are discouraged from undergoing this procedure.
Tests show that after our treatment, teeth scores from two-eight shades lighter on the teeth shade scale and are visibly whiter. Individual results will depend on how discolored the teeth were originally, however the end result will be whiter, shinier teeth.
This varies from person to person and depends on your diet, but the effects should usually last for a year or more. We offer follow-up treatments for $79, which most people do every 6 months, or for those who want to get, keep, and maintain the brightest and whitest smile possible, we recommend our Multi-Session Treatment or our Sweet 16 Treatment. Ask your dealer about those two options.
Yes, scientific studies have shown that using Peroxide to whiten teeth is both very effective and very safe. The dental industry has used it in teeth whitening for over twenty years. It does not change or damage the structure of teeth; it merely makes teeth whiter and brighter. In fact, peroxide compounds have been safely used in various cosmetic procedures for many years. There is a significant amount of clinical data particularly in strong support of a neutral pH, peroxide-based system.
Each session cycle takes 15-20 minutes and up to two or more cycles may be required for full effect. It is that simple!
Our whitening technique whitens your teeth immediately and has no side effects. The result is 30% better than home whitening products and comparable technologies and at 1/3 the price (or less!) than having your dentist whiten your teeth.
Our whitening treatment cannot change the color of porcelain crowns or veneers.
Most of our customers experience no pain or sensitivity after the treatment. A very small percentage of people may feel a minor ache in the first ten to twelve hours following the procedure. Taking an over the counter pain medication can help resolve this discomfort. Avoid cold or hot drinks for the first 24 hours if there is any tooth sensitivity. The use of a Sensodyne™-type toothpaste can often immediately eliminate any minor sensitivity issues.
The two most common side effects are soft tissue irritation and hypersensitivity to the teeth. Irritation typically occurs when either an ill-fitted tray or the whitening agent is in direct contact with the soft (gum) tissue for a prolonged period of time. That is the reason that we recommend a series of 15-20 minute treatments. Sensitivity usually occurs when there is a high concentration of hydrogen peroxide used and/or when the pH of the whitening agent is more acidic. These side effects are considered mild and temporary and if present can be alleviated with an over-the-counter pain reliever or a Sensodyne™-type toothpaste. With discontinued use these issues are usually resolved within a few hours.
No. Teeth whiteners are not classified as drugs, therefore the FDA does not regulate them directly. In the USA they do regulate the gel manufacturer. Therefore, it’s of high importance to use USA-made gels. All of our whitening gels are manufactured in the USA.
A trained Authorized Dealer or their employee will assist you. They are not dentists or dental personnel. This is not a dental procedure; it is a cosmetic procedure. They will not be performing any invasive actions. They don’t insert their fingers, instruments or anything in a customer’s mouth. They guide you through a self-administered procedure that you perform on yourself.
The procedure is very simple. First, the customer places a mouth prop and cheek retractors in his mouth while observing themselves in a mirror. Second, using our new patented Applia-Brush™ gel applicator, the customer easily brushes the photosensitive whitening gel onto the outer surfaces of the teeth. This means the gel is only applied to the teeth and not to the gums, which avoids teeth sensitivity and gum irritation. Our teeth whitening gel utilizes peroxide-based chemistry, specifically called Hydrogen Peroxide. The teeth whitening gel is 16% Hydrogen Peroxide in a viscous water-based food-grade gel. This means that the whitening gel hydrates the teeth throughout the whitening procedure. Hydration of the teeth is important because that is what prevents sensitivity.
Professional whitening is best performed with light technology. Light technology is referred to as photo-polymerization and was first approved by the FDA for teeth whitening in 1996. The Infinity™ Pro SL is a LED lamp that uses a cold blue light tuned to a wavelength of 480-500 nanometers. The light technology system works by accelerating the chemical reaction, rapidly speeding up the treatment time. During a treatment the accelerator light is placed directly in front of the customer’s open mouth for 15 minutes. The Infinity™ Pro SL uses the perfect wavelength of light and is designed to accelerate the whitening process of our teeth whitening gel.